One of the great things about the School Enterprise Challenge is that it takes place worldwide – our schools come from across the globe, and their enterprises have different features and flavours depending on the region that they come from!
This is part of what makes each entry special and unique. Many enterprises use regional produce & resources, as well as exploiting local markets. You can also be more effective social entrepreneurs by focusing on a particular problem that affects your region!
Here are a few examples of enterprises who made the most of their region…
There is plenty of potential for schools to use region specific resources to make products that couldn’t be made elsewhere.
Escuela Concertada Solaris School in Peru, for example, grew Rococo Chilli plants to make jams and pickle. Rococo chilli is a type of traditional Peruvian spicy pepper that is very popular in Peru and used widely in cooking. It isn’t found in other parts of the world, so by using it Escuela Concertada’s business set itself apart from other school enterprises!
Some schools created products which appealed to their regional markets. In India for example, hand-rolled incense sticks called Agarbatti are extremely popular and widely used for medicinal, religious and decorative purposes.
After conducting market research, Vidyadhiraja High School in Dehli, India, recognised that there was a big market for affordable incense sticks in their region. Students at Vidyadhiraja based their business around providing poorer people in their communities with these incense sticks at a price they could afford – they identified a regional market and made the most of it!
Small enterprises can also tackle serious issues which effect communities in their region. Children’s Sure House are a great example of this. Their region of Uganda is badly affected by HIV/AIDS, so they decided to use some of the honey from their beekeeping enterprise to help make syrups and ointments for HIV/AIDS relieving medicines.
This is a great example of an enterprise that really responds to a hugely important regional issue – social entrepreneurship at its best.
If you can think of a resource, market or issue that is specific to your region then you might want to consider how your enterprise can make the most of it. These are just 3 examples – there is a whole world out there and the possibilities are endless! We can’t wait to see what you come up with.
If you haven’t registered for the School Enterprise Challenge yet, then you can do so here: http://www.schoolenterprisechallenge.org/