So, your production team have been working hard, you’ve planned your first launch event and now you’re ready to start making some sales! Or are you? Follow our checklist and make sure everything is in order!
Remember, to help you with the implementation phase of the programme you should refer to the Weekly Guides 10-16. To access these, you’ll need to log in to our website with your username (the email address you registered with) and your password by clicking HERE.
Below we’ve picked the 5 most useful tips to help you successfully launch your school business.
Tip #1: Practice makes perfect
In Weekly Guide 10 you’ll find an activity called ‘Trial Run’ which will help you practice running the business. It will allow you to identify the areas you might need to focus on, along with the challenges you might face and possible solutions to overcome them.
Tip #2: Good sales etiquette
Customers should be at the heart of your business so it’s important that you make them feel valued. Check out the ‘Good and Bad Customer Service’ activity in Weekly Guide 11 to brush up on your customer service skills!
Tip #3: Managing your finances
Have you thought about how you are going to handle the money made from sales? It’s important that students have been briefed on financial procedures and transparency – you can read more about this in Weekly Guide 12. Also, remember to make sure you have something which can act as a till and some small money ready to use for change!
Tip #4: Visibility is key
Handing out flyers and holding a launch event is a great place to start but the most successful businesses find even more creative ways to advertise their products or services. Have you ever thought about becoming a human billboard to attract customers’ attention? Make sure you check out Weekly Guide 11 – it’s packed full of effective ways to make your business known!
Tip #5: Follow-up
What happens after you’ve had your launch event or made your first few sales? Well, you shouldn’t stop there. At this point, it’s a good idea to get the whole business team together in a meeting and celebrate your successes. You can use this opportunity to discuss how things went, learn from your mistakes and plan for the future!
We also wrote a blog piece on launching your school business last year. It covers a range of aspects like how to motivate your students, raising your start-up capital and holding a launch event. You can read it by clicking HERE.
The School Enterprise Challenge team wishes you all the best launching your school business. This is the most exciting part of the programme as you get to actually operate your business and make sales to real customers. We really hope you enjoy it! If you have any questions you’d like to ask us, please don’t hesitate to get in touch with us at email@example.com – we always like hearing from you!
This article was written by our Community Engagement Officer, Christophe. He really enjoys hearing from schools participating in the School Enterprise Challenge and is always looking out for new topics to blog about. Is there a certain aspect of the programme you would like him to write about? Or maybe you’d like to give him some feedback? Send him an email at firstname.lastname@example.org