The School Enterprise Challenge team are delighted to introduce the Blogging Mini-Competition 2017! In this article we’ll explain everything you need to know: from what it’s all about to how you can take part!
Why is blogging a useful skill?
The aim of the School Enterprise Challenge is to bring 21st century skills to young people across the world. Through the Blogging Mini-Competition students will develop the following:
Written communication skills. Throughout the planning and running of their school business students are required to work as a team, giving them the chance to develop their oral communication skills and ability to work as a team. Writing a blog adds a new dimension to this as it encourages them to think about how they communicate externally, in the written form.
Marketing skills. Businesses worldwide are harnessing the power of online marketing to spread the word about their products and services, and participants in the School Enterprise Challenge should be doing the same. When done well, it’s the most cost-effective way of reaching your customers!
IT and social media skills. In today’s world these are a must! We recommend that you let students upload their article into the blogging platform themselves and allow them to promote it on social media.
Ability to reflect and think critically. Writing about their business will give students the chance to look back on their experiences and think about how they can improve in the future. This will come in very handy when it comes to reporting back to us in their Annual Report!
More generally, having a blog and updating it regularly is a fantastic way to keep your stakeholders informed about how the business is progressing. It’s also a great platform to celebrate achievements and reward your team members for their contribution as Kulachi Hansraj Model School have done in this fantastic post!
What makes a great blog article?
Here are our 3 top tips to writing a great blog article:
- Get students involved. The aim of this activity is to give students the chance to reflect on their experience in the business and develop their written communication skills. Articles should be written by members of the business team!
- Keep your articles short, sweet and informative. For the purpose of this mini-competition we recommend a length of 200 to 300 words. Anything more than that is too long!
- Be visual. The best blog articles always include photos and videos as these really bring the content to life. Make sure to include some action shots of your team doing their school business activities!
How does the Blogging Mini-Competition 2017 work?
All participants in the School Enterprise Challenge are welcome to take part in the Blogging Mini-Competition which will be taking part from September to December 2017. Each month we will be inviting students to write articles on a different topic, as described below.
|Month||Topic||Deadline to send us link to article|
|SEPTEMBER||Launching your school business||Thursday 28th September|
|OCTOBER||Student motivation||Thursday 26th October|
|NOVEMBER||Profitability of the school business||Thursday 23rd November|
|DECEMBER||Sustainability of the school business||Thursday 14th December|
At the end of each month our team will pick their favourite article and it will be showcased on the School Enterprise Challenge Facebook page at the beginning of the following month. All schools which submit an article will be sent participation certificates to recognise their efforts and achievements.
Getting started is easy! If you haven’t already, you’ll need to set up a blog page. You can do this on a variety of platforms, including WordPress and Blogger. For more information check out our educational resource ‘How To Use Social Media Guide’.
To participate, simply send us the link to your students’ article to firstname.lastname@example.org by the deadlines outlined above. So, what are you waiting for?! Get blogging! We can’t wait to hear about your experiences in the School Enterprise Challenge!
This mini-competition is brought to you by the School Enterprise Challenge Global team – Sally, Paola, India and Christophe. We always love hearing from students and teachers. If you have anything you’d like to share with us, whether it’s a fantastic achievement from your team or some feedback on one of our mini-competitions, please don’t hesitate to email us at email@example.com